Affiliate Blog » 2007 » April

I  get so much email everyday, it's absolutely over whelming. There are things that I want to post about, but I'm too busy deleting to even have the time to post. I'm sure many of you know exactly what I'm talking about.

So, I thought I'd just post an overview for your review.

Who sends me the most opted-in email? Right now, it's Russell Bronson by far. So many emails, I just don't pay attention to them anymore. Today's email was Russell promoting Mike Filsaime. I unsubscribed from Mike's email because he was just flooding my in-box.

To be honest, when I see one marketer pushing another marketers stuff, I don't pay attention to it. It's pretty clear they're just cross promoting each other to make a few bucks. One of the other guys who does this a lot is Anik Singal at AffiliateClassroom.

When I get something from Affiliate Classroom, I check to see if it's really about Affiliate Classroom or if he's doing a promo for another marketer. If it's Affiliate Classroom, I'll read it … but anything else is just not worth the time.

What I really love is when I get a bunch of emails from all the players, all promoting the same thing. I'm torn. Who's links do I click to go see what it is now that I'm supposed to go buy?

By the way, Affiliate Classroom's April eMagazine is out. Now those are worth reading. Anik does a good job on those. Visit AffiliateClassroom.com to get yours.

 

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I was over at the 5 Star blog and saw the video tool for affiliates that Linda was impressed with. The video showcased is from The Secret. It's a powerful video … well, actually it's the trailer for the DVD so, yes a powerful video designed to get you to act on it.

What's interesting is that AMWSO used the movie trailer and laid a layer on top advertising their GAIAM client who is selling the DVD. It kind of reminds me of the branding that TV stations now do in the lower right of your TV screen … although I saw one on the top left the other day that blocked the face of the person talking.

This video overlay service is presented by webvideozone.com.  While it's impressive, my worry was that it infringes on rights of the people who made the DVD. I've been looking around to see how they've dealt with that issues, but I haven't found any info yet. Anyone know that answer? 

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It's not easy to get around the Google filters. All three filters consider the age of your web site to some degree and so, you basically have to wait until Google releases your web site from the Sandbox filter. Want to get out of the Sandbox quicker? Then, work on ...
              

Heads-up for OfferForge Affiliates.... Hi Everyone Please note that we are experiencing some small technical issues with regards to displaying your Commission earned in the the last month (March). While this may be an irritation, we can assure you that the underlying data regarding your commissions are still intact and correct, and ...
              

1: Accessibility

Search engines must be able to access your web pages. If search engines cannot parse your web pages, then they will ignore your site and you won't get good rankings.

Make sure that your web server does not return any error codes when search engine spiders visit your web pages. If your server returns an error code, search engines will not index your site.

The correct code should be "200 OK". You can check the status code that your web server returns to search engines with IBP's search engine spider simulator (free).

In addition, make sure that the HTML code of your web pages does not contain errors that prevent search engines from indexing your site.  The content of your web pages must make sense to search engines. Do not use images or Flash to present the main content of your web pages.

2: Site and information architecture

Your web site should have a good site architecture to make sure that it is not just a collection of random web pages. The pages of your web site should be related by topic and they should show search engines that your web site is relevant to a one topic or niche.

This is very important because most major search engines seem to use latent semantic indexing in their ranking algorithms.

3: Keywords choice

Choosing the right keywords is one of the most important steps that determines whether your SEO efforts are successful or not. Consider hiring an SEO Writer.

It's best to focus on 2 or 3 word keywords for search engine optimization. One word keywords are less likely to convert to a sale, and they are also much more competitive. So, focus on keyword clusters of two and three keywords together.

4: Content

Web sites that only offer articles and affiliate/AdSense links that can be found on dozens of other web sites will have a harder time getting search engine rankings.

Try to create unique and trustworthy content that separates your web site from the others. Write — and write more — unique content for your web site to make sure that your web site becomes the best resource of information for that topic/niche.

5: Inbound links

Without good inbound links, it is impossible to get high rankings on major search engines. You should get as many links as possible from related web sites. The more targeted and relevant the link, the more it will help your search engine rankings.

 

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